Have you heard the term Viral Marketing? Ever wonder what is it exactly? Why people pay so much attention to it?
What is Viral Marketing?
Viral Marketing is a marketing technique that uses word-of-mouth and social networks to achieve its goals and reach wider audience. It can be used for many marketing goals like increasing brand awareness or sales.
Tools of Viral Marketing
Many new technologies can be used in a Viral Marketing campaign. For example videos, flash games, software and e-books are very common.
High-tech social networks like Twitter, Digg, YouTube are common tools in many campaigns.
Very popular approach is the viral video method. In it a video (usually a fun video) is spread all over the internet through services like YouTube, blogs, instant messages. Have you ever received a fun video from a friend? Some people tend to send such links to all their contacts without even a vague idea for their role.
Viral Marketing relies on the sharing instinct of the masses. It is considered for one of the Internet wonders.
With the increasing number of online communities the viral market became easier and cheaper to achieve. More and more big companies turn their sight on it. You can see their profiles on Twitter and other similar services - Google, Yahoo, Microsoft.
The future
If you thing this is too much, be prepared for the future. Many marketing specialists tend to say that Viral Marketing is going to play larger and larger role on the market.
Fast and easy search engine optimization tips and tricks. SEO basics. Search engine optimization strategy and tools. How to make money online? Affiliate and advertising reviews. Marketing and guerrilla marketing.
Nov 5, 2009
Oct 27, 2009
How to create SEO-friendly JavaScript menus
JavaScript is not SEO friendly.
You can find this statement all over the web.
What does it mean and is it really true?
I’ll try to answer.
What SEO-friendly means?
SEO friendly or Search-engine friendly website is a website which is easily crawled by the search engine robots. JavaScript in page navigation can stop the crawlers from accessing some pages but this doesn’t mean you can’t use JavaScript in website menus. As long as you have anchor links your pages are accessible.
For example you can have a list with your links animated as a drop-down menu. You must have
<a href=”http://mysite/my_inner_page” >menu item</a>
in your list items and your inner pages will be easily accessible by all web crawlers.
So, JavaScript can be used in optimized websites and if it is used cleverly it won’t harm the SERP results.
You can find this statement all over the web.
What does it mean and is it really true?
I’ll try to answer.
What SEO-friendly means?
SEO friendly or Search-engine friendly website is a website which is easily crawled by the search engine robots. JavaScript in page navigation can stop the crawlers from accessing some pages but this doesn’t mean you can’t use JavaScript in website menus. As long as you have anchor links your pages are accessible.
For example you can have a list with your links animated as a drop-down menu. You must have
<a href=”http://mysite/my_inner_page” >menu item</a>
in your list items and your inner pages will be easily accessible by all web crawlers.
So, JavaScript can be used in optimized websites and if it is used cleverly it won’t harm the SERP results.
Oct 24, 2009
10 reasons to use blogger
Blogger is a popular blogging platform used by many people.
Here are the reasons I use and like blogger.
Here are the reasons I use and like blogger.
- It is free.
You don’t have to pay for domain name or hosting. You don’t have to pay for support. Of course you can use your domain, but there is always an option to make your blog totally free. The possibility to minimize the costs is very important for new internet businesses. And you have the freedom to experiment and learn without paying anything. - It is easy.
It is very easy to use. You don’t have to read long tutorials or boring documentation to do something with your blog. For example you can change your template with only few clicks. - It is customizable.
You can change almost anything to better represent your ideas. - There are many templates.
Blogger offers its own template API and a page with lots of templates. You can also download a template from many websites that offer free blogger templates. Just type “free blogger templates” in Google and you will find countless websites.
Editing your template is not hard either. You can code it from PSD with almost no efforts. You just need to know basic html and read the help page. - It is SEO friendly.
Your blog will be SEO friendly without any efforts. You don’t need to do or install anything. - It is professional.
Your blog can look professional and high quality if you provide good content. Yes, it is a free service but people choose it because of its quality. You don’t have down time or problems and its support and security are at high levels. - You can make money with it.
You can use Adsense or other network to make money. You have no restrictions as long it is legal and it complies with its terms of use. - It is multi-language platform
You can work with it on your own language. - It has many add-ons.
You can add many different gadgets with only few clicks. You can add search box, adsense widget or even a poll. - It is fun!
Oct 22, 2009
Remove URL from Google
I find this video by Matt Cutts very useful and decided to share it with you.
And one more talking about robots.txt file.
And one more talking about robots.txt file.
Oct 20, 2009
How to get traffic through forum posting
Maybe you have heard that forum posting can bring you traffic and you wonder if it is true. The answer is – yes, it is true for people who know what they are doing. Here is a simple tutorial on how to get targeted traffic from forums.
First things first – start with a plan. Examine your site and select few good looking pages for landing pages. Or create some. Landing pages are important because they create the first impression. If you want an action make sure your message is clear enough.
Next, find a list of forums in your niche. It would be best if they are sorted according to their page rank. Filter the ones who don’t allow forum signatures. In the matter of facts you can try them, create account and make few posts but you won’t get much traffic from them. Don’t forget to add your site in your profile details.
Now you must have a list of niche forums. It is not a problem if they don’t allow sig during the first few days or posts. Register in all of them and visit their hello section. Say hello and few details about yourself. For example if you have a gaming site and you are a girl don’t forget to mention it. Use humor, people like funny things.
Make a posting schedule. Try to post regularly and in all forum sections. When you have something like fifty posts – do your hit. For the time you spend on the corresponding forum you must know which topics are hot and create big buzz. Create a hot topic. You can use even a linkbait style. After few posts or pages submit this page to digg and some others social websites.
Continue to post even after the initial success. New posts will bring new visitors. And you get more incoming links. Keep up with your posting schedule or hire someone to do the work. If you use a freelancer to make forum posts for you – make sure the posts are quality enough. Just spamming will bring more harm than benefit.
Forum posting is an easy way to get targeted traffic, links and brand awareness. Forum can help your business grow but you must take the work seriously. Even if it looks like free time it is a job and you must do it careful and with a lot of thinking.
First things first – start with a plan. Examine your site and select few good looking pages for landing pages. Or create some. Landing pages are important because they create the first impression. If you want an action make sure your message is clear enough.
Next, find a list of forums in your niche. It would be best if they are sorted according to their page rank. Filter the ones who don’t allow forum signatures. In the matter of facts you can try them, create account and make few posts but you won’t get much traffic from them. Don’t forget to add your site in your profile details.
Now you must have a list of niche forums. It is not a problem if they don’t allow sig during the first few days or posts. Register in all of them and visit their hello section. Say hello and few details about yourself. For example if you have a gaming site and you are a girl don’t forget to mention it. Use humor, people like funny things.
Make a posting schedule. Try to post regularly and in all forum sections. When you have something like fifty posts – do your hit. For the time you spend on the corresponding forum you must know which topics are hot and create big buzz. Create a hot topic. You can use even a linkbait style. After few posts or pages submit this page to digg and some others social websites.
Continue to post even after the initial success. New posts will bring new visitors. And you get more incoming links. Keep up with your posting schedule or hire someone to do the work. If you use a freelancer to make forum posts for you – make sure the posts are quality enough. Just spamming will bring more harm than benefit.
Forum posting is an easy way to get targeted traffic, links and brand awareness. Forum can help your business grow but you must take the work seriously. Even if it looks like free time it is a job and you must do it careful and with a lot of thinking.
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